Job Hunt Essentials

Why Your Resume Sucks and How To Fix It – Step 6

Getting your resume noticed is critical to your success in gaining employment.

It is not as difficult as you think but it does require some time and effort on your part.

If you take an honest look at your job hunting efforts you will realize one important item that you may have over looked....

....you need to get a phone call or email to get a job interview.

So, the real problem is not getting the job but getting interviews. And it all starts with your resume.

After going through this module you will:

  • Understand the difference between an Old Resume style vs New Resume style
  • Understand why the old style does not work
  • Identify the most important section of your resume
  • Understand the purpose of the resume
  • Make 3 Quick changes to improve your resume
  • Understand why opinions on resumes do not matter
  • The key to having a successful resume

Old vs New Resume Style

The Old Way of doing a resume was often set up using the following format:

  • Name, Address, & Phone
  • Objective
  • Education
  • Experience
  • Skills
  • References furnished upon request

This worked for a time but now it is less effective for a few reasons which I will get to shortly.

Also, you could include the following on the old resume style too...

  • Interests
  • Hobbies
  • Professional Affiliations
  • Volunteer Work

If you look back, we were often told that if you could provide the interviewer with more information then you stood a good chance of getting the job.

Unfortunately, recruiters and hiring managers do not have the time to read you resume.

The New Way of setting up your resume is confusing people who are accustomed to doing things the Old Way.

Let's take a look at what is expected of you today as well as compare and contrast the old and new resume style

  • Name, Phone, Email & LinkedIn Profile - If you notice you do not have to include your mailing address anymore. Most, if not all, employers will contact you via phone and email. Very few, if any, send notifications via mail. Also, it's important to include your LinkedIn profile link, so people can learn more about you.
  • Skills, Qualifications, Profile, Summary, Expertise, Specialties, Technical Ability, Proficiency, Languages, Honors - One or a few of these sections could be on you resume. Notice you do not see "objective" anymore? You do not need it. Companies already know what job you are applying for when you submit your online application, resume and/or send your cover letter.
  • Education - This is still common in both the old and new resume style. However, where it is located on the resume depends on the job you apply too! If they mention education first then it should be at the top of your resume. If the employer mentions experience first then that should be above education. You just have to know what is important to the employer.
  • Experience - This is also the same on the old and new resume style. There are a few differences in the way you explain what you have done as more and more companies want to know what impact you have had on the business and your numbers. When I go through the resume critique videos, I will reveal exactly how to break this down.
  • Volunteer and Internships - It has become more and more important to get real hands-on experience in your field of study to help you get noticed by employers. Anything you can do to make that happen would be a plus.

The Key Differences:

  • Your New Resume is a marketing document. It is designed to grab the attention of the hiring manager, get them to review your content and either call or email you for an interview.
  • As a result, your English teacher will have a fit looking at this document today. It's filled with fragments, acronyms and abbreviations. Do not worry about that because the employer needs to know you have what they desire in order to get that call.
  • The most important section of your resume is TOP third. Take a look at the picture below and you will see what I mean. It is CRITICAL for you to put the most important information in the most important section.

most-important-section-of-resume

  • The most important information is what the employer is looking for in an employee. So, if you fold a standard 8 1/2 x 11 or A4 paper into three sections, the top section is what employers see first. If you capture their attention they move to the second section and on to the third section.

You need to know this because if you make the employer have to work to figure out if you are qualified then your resume will end up in the outbox (the garbage) and you will be waiting for a call that will never come.

Your job is to make the interviewers life easier. Help them to identify you are the top candidate. Also, your resume serves you in many additional ways such as....

  1. It is a summary of your achievements
  2. It details the value you bring to the table
  3. It showcase skills and knowledge you possess
  4. It sells you to the employer so they can contact you

Now go get your resume and see if it fits the four items listed above. If not, then you have room for improvement. Your resume MUST achieve all four points or you will lose out to someone who meets all four.

Now you can see why no one is calling you back because you were not aware of what employers are looking for and where to place this information on the resume.

3 Changes That Quickly Improves Your Resume

I bet you believe their is some secret method used by professional resume writers to improve your resume that get you more interviews?

Well, there aren't any secrets just the fundamentals of how to present your information.

If you need to make three quick changes to your resume, and you do not have the time to invest, then I would recommend the following changes.

  1. Remove the objective - You do not need it and this provides more room for additional bullet points
  2. Remove “References furnished upon request” - this you do not need as well and frees up more space to include additional relevant information
  3. Move your skills (qualifications, profile, summary, etc) below your contact information where your objective would normally be - this will put the most important information in the top section of the resume.

Unfortunately, there is a huge problem that you have experienced.

There are many opinions on how a resume should be set up.

You ask too many people and you will get confused and suffer from analysis paralysis.

The sad part is everyone feels and believes their way is the “best way.” You will quickly learn that opinions do not matter. Not even mine.

I only care about what WORKS and so should you.

If it does not work, I will change and go with what is working.

How do you know your resume is working?

  • You get phone calls and emails for interviews
  • No phone calls? No emails? Your resume SUCK
  • Just means something is missing
  • Once fixed, you will get more interviews

It rarely, if ever, has anything to do with how educated you are and the experience you possess.

It has more to do with how you present you on paper. How you say it on paper is critical to your success.

Anytime someone asks me to review their resume, I always ask, "Are you getting phone calls, emails and interviews?"

If the answer is, "YES" then I tell them I cannot touch the resume.

But what I can do is create another one and they can test both to see which get's the better response.

Get More Interviews

Since the top section of the resume is the most important, I want to focus a little bit on how to standout by using it effectively.

Here are the steps you can use to improve your skills, profile or summary section:

  1. Identify the exact job you want (find at least 3 of them)
  2. Review the requirements of all 3 jobs
  3. Extract from them the key skills/qualifications required
    • You will know them because they will be common in each job description provided
  4. Copy and paste them into a document or write them down
  5. Prioritize them in order of importance based on the industry
    • You will know how important they are if they were mentioned first or later in the requirements section
  6. Just make sure you can perform each skill as you may be tested
  7. NO LYING ON THE RESUME

This process will take you about 30 to 45 minutes for each position you desire.

It only has to be done once per position and 95% of the resume can be reused with some minor changes made based on the job requirements.

I cover this process in two videos that's included in the Resume Critique Videos.

It's make your life easier once you know how to tailor your resume for the jobs you desire.

Recap

My goal with this module is to get you to see how the little things do matter.

Employers are paying attention to the details and so must you.

It's important for you to fully understand....

  • The differences between the Old Resume style vs New Resume style
  • The resume is a marketing document
  • The TOP section of the paper is the most important real estate, so use it wisely
  • The resume sells you to the employer
  • The 3 Quick changes to instantly improve your resume are:
    • Remove Objective at top of page
    • Remove Reference at bottom of page
    • Place skills, profile, qualifications, summary, etc below contact information
  • It’s important to remember opinions do not matter only if your resume works
  • You must test everything on your resume
  • You must spend some time with your resume

What's Next

There is so much more to this but I wanted to at least give you an overview of what it takes to get noticed.

Take out your resume and review it using the simple tips I provided above.

If you fall short in one of those areas then make the change.

Often it is the little things that make a world of difference.

I look forward to helping you achieve your goal of getting back to work or to get a better job.

All I ask in return is a simple, “Thank You” email and a testimonial when you achieve your goal.

Now you can better understand how to set up your resume for success

Until next time!

Shawn "The Job Hunt Ninja" Nelson